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Where Consumption Meets Sustainability: How Generation World Makes Purchase Decisions
Published Sustainable Brands  8/27/2014
Last month my colleague, Trish Wheaton, made a case for why the Sustainability conversation needs to shift from the typical “eco-babble” — high-minded and preachy — into something more relatable and consumer-driven. She describes “a new global vanguard of consumers with co-existing values and traits
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Nespresso Investing $550 Million to Achieve Carbon Neutrality, Responsible Supply Chain
Published Sustainable Brands  8/28/2014
Nespresso has announced it will invest nearly $550 million USD over the next six years to implement a new sustainability strategy aimed at achieving carbon neutrality, as well as 100 percent responsibly sourced coffee and managed aluminium.Dubbed “The Positive Cup”, Nespresso says the strategy is
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FedEx May Pay for Millions For Misclassifying Workers
Published Sustainable Brands  8/28/2014
FedEx could be liable for hundreds of millions of dollars in drivers’ operating expenses and wages after the Ninth Circuit Court of Appeals ruled this week that a class of 2,300 individuals working for FedEx Ground was misclassified as independent contractors instead of employees.As a result, FedEx
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Farmers in Central America Generating Energy From Coffee Wastewater
Published Sustainable Brands  8/28/2014
UTZ Certified’s Energy from Coffee Wastewater project has proven that it is possible to generate energy, tackle climate change and protect water resources by treating discharges from coffee mills. The project started in 2010 with the goal of addressing environmental and health problems caused by the
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Bank of America Investing in Further Water-Saving Initiatives During California Drought
Published Sustainable Brands  8/28/2014
Bank of America has announced two new initiatives in its efforts to help address California’s severe drought conditions - a $250,000 grant to the Pacific Institute, which will go towards the Institute’s drought research and response effort; and the expansion of xeriscaping, or drought-tolerant
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WTTC Tells Travel & Tourism industry To Drive Its Sustainability Agenda Harder
Published Sustainable Brands  8/28/2014
The travel and tourism industry needs to put sustainability at the forefront of everything it does and businesses need to lead by example – that’s the message from David Scowsill, CEO & president of the World Travel & Tourism Council (WTTC). Scowsill asked leading sustainable tourism
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Tyson Foods Could Lose $500 Million in Federal Contracts After Environmental Gaff
Published Sustainable Brands  8/27/2014
Tyson Foods is in risk of losing close to $500 million in government contracts if found guilty in and ongoing criminal investigation by the Environmental Protection Agency over the recent release of toxic chemicals at a plant in Monett, Mo.The food company has enjoyed more than $4.7 billion in
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Novozymes, Monsanto Discover Microbes That Can Boost Corn and Soybean Yields
Published Sustainable Brands  8/27/2014
Novozymes and Monsanto say they have discovered several microbes that are demonstrating increased yield in corn and soybeans, a result of ongoing collaborative research into microbial products farmers can use to help meet rising global demand for food stuffs.This year, the companies’ BioAg Alliance
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Dr Pepper Snapples Packaging Redesign Saves Over 60M Tons of Plastic, A Year Ahead of Goal
Published Sustainable Brands  8/25/2014
Dr Pepper Snapple Group (DPS) has released its 2014 Corporate Social Responsibility Report, highlighting progress toward its 2015 goals. Of note are the fact that the beverage giant exceeded two of its environmental sustainability goals: conserving 60.7 million pounds of PET through lightweighting
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Cradle to Cradle Marketplace First Online Store Dedicated to Circular Economy Products
Published Sustainable Brands  8/26/2014
The concept of a circular economy has been on the fringes of market development for a while now, but a boost could come from the recent launch of the Cradle to Cradle Marketplace, the first online store to support the circular economy, selling only C2C-certified products (products in which their
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